Perception is stronger than reality.  You must have heard this statement somewhere or may be you are hearing it for the first time. The truth is that your reputation can go a long way to stop you from accessing most opportunities in life especially your online reputation. Just Google your name and see what comes out. Just like the trend of searching online before buying a product or service is increasing, m ...

As the internet business is booming in Nigeria, Africa's most populous country, many people are beginning to realize the need for a website. But most Nigerians hastily constructed their website and then promptly forgot about it; One of their most valuable marketing assets, now relegated to the back burner, becomes just another business disbursement. Remember: the more popular your website is, the more benef ...

One major tool for business growth every Nigerian should take advantage of in this internet age is blogs. Blogs are no longer just personal diaries as they use to be. The business case for blogging is compelling. Corporate Blogging refers to a company producing or supporting a blog that it uses to accomplish business objectives. Too many marketers focus on gaining initial visibility through advertising or a ...